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Conversion information can be transmitted by:

Table of Contents


The

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Conversion Tracking Types

Postback

Better to use, since in this case there is only one redirect when following a tracking link.

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  1. click_id – is a unique and dynamic set of characters, generated by Indoleads Network. It is sent through an offer URL and returned through POSTBACK URL after the conversion is complete.
  2. security_token - unique token provided to Advertiser, available on the offer detail page
  3. rate | revenue – commission amount
  4. sale_amount - for the case if the commission amount is not defined
  5. currency - the currency of conversion
  6. cat– the category code and our system applies payout for the category accordingly.
  7. txn_id – unique order/transaction id generated from your platform, any random unique number. This helps to avoid duplicates.
  8. status -  it may be the value of:
    1. pending (by default)
    2. approvedapprovea
    3. declined
  9. sub1 - a parameter that may be used by an Advertiser to set any custom value they want to track in the Indoleads Platform.
  10. sub2 - a parameter that may be used by an Advertiser to set any custom value they want to track in the Indoleads Platform.
  11. sub3 - a parameter that may be used by an Advertiser to set any custom value they want to track in the Indoleads Platform.
  12. sub4 - a parameter that may be used by an Advertiser to set any custom value they want to track in the Indoleads Platform.

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Click_id will be detected by the cookie.

Container (advanced version of Pixel tracking type)

Add on your “thank you page” tag script:

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POSTBACK - if the advertiser has the ability to send requests to our system from his back-end. The advertiser should store on his side click ID which he will send in a postback request.

PIXEL or CONTAINER – if the advertiser sends requests from the front – end or has no ability to store click ID on his side. The pixel uses COOKIES that’s why all requests are sent from the client’s browser after certain actions.

To prevent the occurrence of conversion duplicates in both you should add into to it TXN ID with a unique identifier of for example saleID (order ID on the advertiser side)

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In case of using rate offer commissions won’t be used. Publisher reward will be calculated based of network commission (rate - network commission = publisher payout)


Sub1 - Sub4 Parameters

Sub1 - Sub4 parameter are that may be used by an Advertiser to set any custom value they want to track in the Indoleads Platform.
E.g. a common practice is for advertisers to pass in their unique session ID on the click-through in the sub1 - sub4 parameters.
Also, those parameters could be used to track extra order details like Item SKU, Color, Qty, etc.