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Adding Parameters in Postback URL.
A common practice is for publishers advertisers to pass in their unique session ID on the click-through the sub1 and sub2 parameters.
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After the “?” you can see that a good many parameters have been appended to the URL; e.g. &sub1=XYZ and &sub2=123. Parameters – otherwise known as variable-value pairs – are comprised of a parameter variable (e.g. &sub1) and a macro (e.g. = XYZ). Thus, a parameter is simply indicating that the parameter variable equals a macro/value. You can add sub1, sub2, sub3, and sub4 as sub IDs. You can add sub1, sub2, sub3, sub4, and sub5 as sub IDs. Either you can pass the default value or you can also pass various parameters mentioned in the list below.
Adding Parameters in conversion Pixel URL.
A common practice is for publishers advertisers to pass in their unique session ID on the click through the sub1 and sub2 parameters for pixel conversion.
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After the “?” you can see that a good many parameters have been appended to the URL; e.g. &sub1=4587 and &sub2=another_default_value. Parameters – otherwise known as variable-value pairs – are comprised of a parameter variable (e.g. &sub1) and a macro (e.g. =4587). Thus, a parameter is simply indicating that the parameter variable equals a macro/value. You can add sub1, sub2, sub3, and sub4 , and sub5 as sub IDs. Either you can pass the default value or you can also pass various parameters mentioned in the list below.
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