Conversion information can be transmitted by:

...

The Conversion Tracking Types

AdvertiserPostback Integration

Postbacks, in general, are URLs that are used to pass information about conversion. Postbacks allow servers to communicate with each other directly. A client is not involved, no cookies are used on a visitor’s computer. Once activated by an advertiser`s platform, these links send information to the Indoleads/Oneklix platform. It's a preferable way to receive notifications about conversions as they do not rely on cookies, which can be blocked by browsers, and as we move to a cookieless world this will be even more beneficial.

Postback implementation requires from advertiser to store and send back click ID value back. All the other tokes represent values from the advertiser`s side (like rate, sale_amount, txn_id, etc).

...

1. click_id – is a unique and dynamic set of characters, generated by Indoleads Network. It is sent through an offer URL and returned through POSTBACK URL after the conversion is complete.

2. security_token - unique token provided to Advertiser, available on the offer detail page

3. rate | revenue – commission amount

4. sale_amount - for the case, if the commission amount is not defined

5. currency - the currency of conversion

6. cat– the category code and our system applies payout for the category accordingly.

7. txn_id – unique order/transaction id generated from your platform, any random unique number. This helps to avoid duplicates.

8. status -  it may be the value of:

   1. pending (by default)

   2. approved

   3. declined

9. sub1 - a parameter that may be used by an Advertiser to set any custom value they want to track in the Indoleads Platform.

10. sub2 - a parameter that may be used by an Advertiser to set any custom value they want to track in the Indoleads Platform.

11. sub3 - a parameter that may be used by an Advertiser to set any custom value they want to track in the Indoleads Platform.

12. sub4 - a parameter that may be used by an Advertiser to set any custom value they want to track in the Indoleads Platform.

Pixel

Pixel tracking means a piece of code or markup that has to be implemented on a "thank you" page to report conversions. When this page loads, the script makes a request to a target platform. The script runs on a client’s side.

Note:  Pixels may not be 100% reliable because they may be blocked or removed by software or user action, leaving us without any confirmation. It should be used just in case when an advertiser has no ability to track click_id by themself.

...